How a leading narrative helps your #storytelling and makes you a better creator.

A thread in 4 stepshttps://abs.twimg.com/emoji/v2/... draggable="false" alt="👇" title="Rückhand Zeigefinger nach unten" aria-label="Emoji: Rückhand Zeigefinger nach unten">
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The starting point of any leading narrative is usually a conflict, for example:

adventure vs. security
dependence vs. independence
productivity vs. procrastination

https://abs.twimg.com/emoji/v2/... draggable="false" alt="👉" title="Rückhand Zeigefinger nach rechts" aria-label="Emoji: Rückhand Zeigefinger nach rechts"> Define your audience& #39;s conflict. What do they have to overcome to reach their goals?
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Show your audience how you can help them overcome their conflict.

Example: productivity vs. procrastination

https://abs.twimg.com/emoji/v2/... draggable="false" alt="👉" title="Rückhand Zeigefinger nach rechts" aria-label="Emoji: Rückhand Zeigefinger nach rechts"> Give them content that helps to overcome procrastination in order to become more productive.
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Define a leading narrative. It will guide you through all your content activities.

Example: I am the reliable partner for your entrepreneurial adventure and help you to overcome procrastination in order to become a bit more productive every day.
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