New by me, @MikeIsaac and @sheeraf: a post-election look inside Facebook, where internal battles are raging about how to balance the sometimes-incompatible goals of growth and goodness. https://www.nytimes.com/2020/11/24/technology/facebook-election-misinformation.html">https://www.nytimes.com/2020/11/2...
A few days after the election, amid a flood of misinformation, Facebook dialed up a publisher quality score known as NEQ to make authoritative news more prominent. Now, employees wonder if the “nicer news feed” can stay. https://www.nytimes.com/2020/11/24/technology/facebook-election-misinformation.html">https://www.nytimes.com/2020/11/2...
Facebook also ran tests this year to figure out if “bad for the world” content could be demoted in users’ feeds.
It could, but there was a problem: it decreased the number of times users opened Facebook. https://www.nytimes.com/2020/11/24/technology/facebook-election-misinformation.html">https://www.nytimes.com/2020/11/2...
It could, but there was a problem: it decreased the number of times users opened Facebook. https://www.nytimes.com/2020/11/24/technology/facebook-election-misinformation.html">https://www.nytimes.com/2020/11/2...
Facebook employees also developed a slate of tools to combat misinformation and “hate bait.” But they ran into opposition from policy executives who feared they would disproportionately impact conservatives. https://www.nytimes.com/2020/11/24/technology/facebook-election-misinformation.html">https://www.nytimes.com/2020/11/2...