Are you better off specializing in one thing or doing a little bit of everything?

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You can be a "horizontal" person.

They specialize in a subset of technologies and use them to solve different problems across industries.

For example, you learn HTML, JavaScript, and CSS and start building websites.

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You can be a "vertical" person.

They specialize in solving problems in a particular domain.

For example, you focus on bicycle manufacturers, and you do development, advertising, marketing, and whatever is necessary.

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Both approaches have a lot of advantages. They also have problems.

https://abs.twimg.com/emoji/v2/... draggable="false" alt="▫️" title="Weißes kleines Quadrat" aria-label="Emoji: Weißes kleines Quadrat">It& #39;s hard to stand out if you go "horizontal." There& #39;s a lot of competition.

https://abs.twimg.com/emoji/v2/... draggable="false" alt="▫️" title="Weißes kleines Quadrat" aria-label="Emoji: Weißes kleines Quadrat">It& #39;s hard to scale a "vertical" model. You can& #39;t do everything all the time.

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I prefer a combination of both, slightly favoring a vertical model:

https://abs.twimg.com/emoji/v2/... draggable="false" alt="▫️" title="Weißes kleines Quadrat" aria-label="Emoji: Weißes kleines Quadrat">My domain is the productization of Computer Vision solutions.

https://abs.twimg.com/emoji/v2/... draggable="false" alt="▫️" title="Weißes kleines Quadrat" aria-label="Emoji: Weißes kleines Quadrat">I primarily focus on @awscloud, Python, and TensorFlow.

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As you can tell, today, this is a very niche market. I don& #39;t want to do everything for everyone. Instead, I zero-in the area where I know I can have the most considerable impact.

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Some people have told me that they are afraid of niching down because they would lose opportunities.

I feel the opposite. I do not need 100 opportunities at the same time; I just need one.

And because I& #39;m a specialist, I don& #39;t need to compete in costs.

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I know people that do very well with either choice. I don& #39;t think there& #39;s a right or wrong approach here.

You should find your place in the market.

But if you ask me, I& #39;d recommend finding your niche.