[Short Thread] 7 steps to get a copywriting testimonial…
BEFORE closing your first paying client
BEFORE closing your first paying client
1) Find a good gumroad product with subpar copy
You won’t know it’s good until you buy it. (Reviews are easy to fake)
Pro tip: look OUTSIDE the make money niche…
You won’t know it’s good until you buy it. (Reviews are easy to fake)
Pro tip: look OUTSIDE the make money niche…
2) Follow the creator on Twitter
Like and RT their content
Build a relationship
Like and RT their content
Build a relationship
3) Subscribe to their mailing list
Study their welcome sequence
(If they even have one…)
Study their welcome sequence
(If they even have one…)
4) Build a customer avatar
5) Use your research to reengineer their offer
Use this thread to do #3 and #4 -> https://twitter.com/oliviercantin/status/1253724889170788352">https://twitter.com/olivierca...
5) Use your research to reengineer their offer
Use this thread to do #3 and #4 -> https://twitter.com/oliviercantin/status/1253724889170788352">https://twitter.com/olivierca...
6) Rewrite their sales page/promo tweets/emails.
Take 20 mins to find testimonials on their Twitter feed, Facebook page, etc.
Take 20 mins to find testimonials on their Twitter feed, Facebook page, etc.
7) Gift your copy in exchange for a testimonial
Ask them to measure before/after clicks and conversion
Power move: Use @videoask it for step 7 (hat tip @Brian_DV1G)
Ask them to measure before/after clicks and conversion
Power move: Use @videoask it for step 7 (hat tip @Brian_DV1G)