Have you recently been hit with a message from FB that your ad is creating a negative experience?
There are two type types:
-Low quality Landing pages
-Low quality content
Below, I will explain why you are receiving these penalties
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There are two type types:
-Low quality Landing pages
-Low quality content
Below, I will explain why you are receiving these penalties
1. Low quality landing pages, which is caused by:
-no original content
-tons of pop up ads
-unexpected website experience
-high bounce rate
These are the main reasons what will cause you to receive that super annoying message.
-no original content
-tons of pop up ads
-unexpected website experience
-high bounce rate
These are the main reasons what will cause you to receive that super annoying message.
If it& #39;s not something that FB picks up on it& #39;s own it can sometimes be brought to their attention by people who are seeing the ad.
People are able to report ads and tell FB that they don& #39;t want to see this specific ad anymore, which can have a negative effect on the advertiser.
People are able to report ads and tell FB that they don& #39;t want to see this specific ad anymore, which can have a negative effect on the advertiser.
2. Low quality Content, which is caused by:
-Withholding information in the copy
-Sensationalism
-Engagement Bait
Here is an example of each of those.
It& #39;s important to try to avoid using this kind of copy or at least making it less obvious so you won& #39;t be penalized.
-Withholding information in the copy
-Sensationalism
-Engagement Bait
Here is an example of each of those.
It& #39;s important to try to avoid using this kind of copy or at least making it less obvious so you won& #39;t be penalized.
You should try and avoid doing this because if you don& #39;t FB will categorize your landing page and ads as low quality which will negatively effect you in the ad auction.
FB is hard enough as it is, you don& #39;t want to make it harder for yourself to see good performance.
FB is hard enough as it is, you don& #39;t want to make it harder for yourself to see good performance.
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If you have any questions, please comment down below.
Thanks,
AA
If you have any questions, please comment down below.
Thanks,
AA